CALI Rush is a celebration of some of California's most adventurous and talented athletes and innovative companies that are in search of a more harmonious relationship with nature through sports, lifestyle, recreation and environmental technology. Join a modern day tribe of adventurers as they explore some of California's most wild and beautiful places in search of their own Green Rush. Come along on a multi sport adventure following the changing of the seasons through some of California's last wild places. CALI Rush features all human-powered sports that work in harmony with the flows of nature, don't rely on gasoline, and create the least amount of impact. By making small lifestyle changes and implementing the cleanest technologies possible these athletes prove you don't have to thrash the environment to have a good time. Shred Lightly. Recreate responsibly. Respect the landscape. Do the least harm. Leave the least trace. Find Harmony with the wild creatures. Seek the cleanest path. Live the change you want to see. Be the California Green Rush.

Thursday, June 3, 2010

Claim Your Change

Check out this informative video put together by Kyle Thiermann and Kyle Buthman of Santa Cruz. It highlights how your money is sometimes being used to fund potentially environmentally destructive projects around the world and what you can do to help change that.

Kyle and Kyle are both ripping up and comer surfers on the Santa Cruz scene. They along with some friends, Matt Myers, Peter Mel, Flea, Barney and others will be featured surfers in the Green Rush project thanks to the filming talents of Kyle Buthman. Kyle B's new movie "Get Rad" featuring some of the best Santa Cruz riders ripping waves from one of the best winters in memory, will premier in Santa Cruz on the 17th at the Rio Theater. It's going to be an epic film and a must see for hard core surf fans from all parts of California.

Thanks Kyle and Kyle for getting Rad!!